Top 8 Twitter Tools for Agencies & Brands

June 10th, 2009

Twitter is clearly here to stay therefore agencies need to understand what is happening on twitter as well as whether the individuals within their companies are using twitter effectively.

I’ve trawlled the net over the last month and come up with seven free tools which are really useful to analyse your twitter accounts as well as track trends in the twittersphere.

Obviously these tools are still very early and we expect to see better paid tools as time goes on and as soon as they’re out I’ll do a review and send it out.

Tools for analysing your twitter account

Klout - http://www.klout.net
Klout is great tool for working out where you sit in the world of twitter as well as working out your geographical reach. Out of all the tools in this list, this is the most advanced although you may need to think hard about what the output means to you.

TwitterSheep - http://twittersheep.com
A great yet simple tool which shows you a tag cloud of the bios of all of your twitter flock. Very useful to see the type of people you are interacting with.

Twitalyzer - http://www.twitalyzer.com
Similar to Klout Twitalyzer looks at your influence, signal, generosity, velocity, & clout. A nice simple and easy to understand tool.

Tweet Stats - http://tweetstats.com
Graphs all of your tweets and shows you when you’ve been tweeting, how often all in pretty graphs.

Tools for using twitter

Tweet Later - http://www.tweetlater.com
It does what it says on the tin, if you have to pop out the office and know you’re not going to be able to/remember to tweet on something you can set Tweetlater to tweet for you.

CoTweet - https://cotweet.com
CoTweet is twitter for companies it allows you on one account to have multiple users and assign inbound messages to users. If you are a brand and have multiple twitter’ers then this is the best tool out there.

Tools for tracking trends

Tweet Volume - http://www.tweetvolume.com
Very simple tool for comparing the popularity of keywords.

Twist - http://twist.flaptor.com/
A really cool tool that lets you graph the mentions of a keyword over time. Useful for tracking the virality of any campaign.

Entry Filed under: Agency Tools